Meet Doug – Strategic Marketing & Brand Communications Expert
Doug brings a unique and dynamic background to marketing, shaped by his early service in the U.S. Navy during the first Gulf War and more than 15 years as a professional broadcaster. This foundation in disciplined leadership and impactful storytelling naturally evolved into a successful career in marketing and public relations.
With experience spanning Fortune 500 environments and growth-stage companies, Doug has a proven track record of helping brands refine their voice, connect with their audience, and drive measurable results. He played a key role in helping one company achieve record-breaking sales during a critical acquisition phase, demonstrating not just creativity but strategic business insight.
Doug specializes in marketing for manufacturing and B2B industries, focusing on turning products into compelling stories that resonate with buyers. His understanding of marketing fundamentals applies across sectors, ensuring that, regardless of industry, your brand is positioned to stand out and succeed.
Turning Complexity into Momentum
Doug doesn’t chase clicks—he architects growth systems.
Digital First. At LOOK Trailers / Novae he launched the company’s first full-funnel content program, expanded social followership ten-fold, and grew site traffic 30 % year-over-year.
Media that Matters. Doug reshapes technical specs into headlines that move buyers, then amplifies those wins with pinpoint media buys across search, social, and trade networks.
Creative Leadership. He’s guided designers, videographers, and copywriters through brand overhauls and product launches—translating board-room vision into on-time creative that sells.
Events with Purpose. Dealer summits, open-house displays, company picnics, these are the things that bring us together and strengthen relationships.
How Doug Works with You
Discover. Rapid audit of channels, funnel health, and story gaps.
Design. Clear narrative, KPI-tied channel plan, and creative briefs your team can rally around.
Deploy. Paid-media flighting, PR outreach, and event activations—monitored through a live dashboard so results speak louder than buzzwords.
Doug’s north-star question: “Will this move the revenue needle?”
If the answer is yes, you’ll feel it in the metrics—and in the stories customers tell each other.